As a creative at Club Life Design, I created engaging content across platforms — from reels and stories to branded graphics and community-driven posts. I also supported product development, course research, and helped grow a global student community, all in line with CLD’s mission to empower digital nomads through lifestyle-focused education.
Content Creation & Social Media Management
✧ Feed Content (Posts)
Branded Visuals & Destination Storytelling
Feed posts crafted to inspire and educate the CLD community, highlighting key themes like personal branding, remote work, and content creation. Each post was designed to motivate students while subtly driving course enrollment through thoughtful visuals, quotes, and timely updates. Content focused on storytelling and value, always aligned with CLD’s mission to empower digital entrepreneurs.
✧ Feed Content (Reels)
Reels combined trending formats with aspirational messaging to connect with the digital nomad community. From quick tips on content creation to behind-the-scenes peeks at the CLD lifestyle, each video was created to inspire, engage, and inform, while encouraging course discovery and audience growth. Trend-aware yet always on-brand.
✧ Story Content & Guest Interaction
Stories that play a key role in building community and keeping engagement high. Weekly "Good News Reports," challenges, and trend-driven snippets kept the content fresh and interactive. With polls, Q&As, and direct audience shoutouts, Stories offered a space for real-time connection and shared celebration, turning passive viewers into active participants in the CLD journey.
